RMRC Webinar Flyer

While I object to the term “webinar,” this was a fun project, mostly because Jeff challenged me to do better than FHWA’s big black oval design.  Not hard! So, a few things…

I used a layer mask on the road image.  After sizing and cropping it, I made a copy and fiddled with duotones until I got something I liked.  Then I changed the mode back to RGB and pasted a colored road pic on top of the duotone road.  I went to Layer, Add Layer Mask and chose Hide All.  Then I simply used the brush tool to remove the mask to show the double line in the original yellow.

After making it into a pdf, I used the Link tool (Tools, Advanced Editing, Link Tool) to hyperlink the registration url. Since the flyer is being distributed electronically and the url is a bear, this will make things much easier for potential attendees.

I laid this out in InDesign (yay!) because it’s easier to make pdfs there than in my ancient Photoshop version.  When I created the pdf, I the translucent bars had white edges and were raised a pixel or 2 over the image.  So in the pdf setup, I went to Advanced and set the Transparency Flattener to High Resolution.